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How to increase your holiday let bookings with a hot tub in 2023

Do you manage a Holiday Park, run a campsite site own a holiday lodge or cottage and looking for ways to increase your average occupancy level and ways to extend your sessional bookings?

How to increase your holiday let bookings with a hot tub in 2023
How to increase your holiday let bookings with a hot tub in 2023

Since 2012, Penguin Spas Outdoor Living have been supplying a range of HSG282 compliant hot tubs across Scotland and North of England to Holiday Parks, Holiday Lets and glamping sites along with ongoing support including Water Hygiene Management Training to employees and dutyholders as standard.

What are your customers looking for in 2023?

BBQs, swimming pools, Saunas and tennis courts are all proven to keep customers happy. But if you want to impress new customers, increase revenue, and extend your session with year-round entertainment, a private hot tub has been proven to do such.

Everyone loves to soak in a hot tub. Some of the most popular tourist attractions in Scotland include Braidhaugh Holiday Park, nestles beside the banks of the River Earn, close to the historic market town of Crieff in Perthshire have a range of luxury wigwams and lodges with private hot tubs for guests to enjoy. Put a hot tub in your holiday park, hotel, or campground and you can expect an increase in occupancy levels.

Why are hot tubs great for a Holiday Lodges?

Holiday Lodges and Glamping Sites are synonymous with weekends away with family and friends all looking for that extra bit of luxury and having a hot tub has increasingly becoming a ‘must have’ for many customers looking at booking a holiday lodge. Adding a hot tub to your holiday lodge or glamping site has been proven to increase your bookings and give your holiday lodge year-round appeal.

The research... UK Independent Travelers

  • In the United Kingdom, 26% of luxury holiday travellers cited “hot tubs” as the most important amenity in their accommodation.

  • 46% of people count “hot tubs” as the most romantic feature of a hotel stay.

  • By some reports, more than 53% of people that choose log cabins, glamping, camping sites, and lodges, look for hot tubs as an essential amenity.

  • Holiday rental properties with a hot tub perform up to 54% better than those which do not.

Your potential clients use Google as a starting point to find accommodation when they travel. Statistics show that every month in Scotland (especially mid-winter and mid-summer) thousands of people enter search terms such as “hot tub lodges Scotland”, “hot tub getaways for 2”, “places to stay with private hot tubs” and “luxury lodges with hot tubs” in the search engine. Do you want to miss out on these customers?

How to choose the right hot tub for your holiday lodge?

When choosing a hot tub for your holiday lodge, you will need to carefully consider your options as there are so many different types of hot tubs in the market and choosing the wrong hot tub could cost your business more in the long term.

1. Focusing too much on the initial cost of the hot tub

The biggest mistake we see hot tub buyers make, especially first-time buyers is putting too much emphasis on the purchase price of the hot tub; without considering the ongoing costs. While purchase price is important, focusing solely on that can actually end up costing your business a lot of money, cancelled bookings and bad customer reviews.

When purchasing a hot tub for your business, you also need to consider the “long term costs” of the hot tub; that is how much it will cost to run, maintain and fix over its entire life. While one hot tub might be £2,000 less to purchase, it might end up costing £5,000 over its lifetime in extra energy costs and extra repair bills.

While you need to be mindful of how much your new hot tub will cost to purchase, you also need to make sure that it is well built, uses quality parts and is energy efficient.

2. Not Considering Installation Costs

Another common hot tub buying mistake is forgetting about installation costs. When buying your new hot tub for your business, keep in mind that you will likely need to spend at least an additional £1,000 - £2,000 to have it installed. Costs to take into consideration are:

  • Delivery

  • Electrical hook-up

  • A base to put the hot tub on (concrete slab, deck etc)

  • Chemicals and accessories (cover lifter, steps etc)

  • Staff training in water management

Here at Penguin Spas Outdoor Living, we try to minimise these costs as much as possible. That is why we always include free delivery, free chemicals, and full staff training in water management which includes the all important documentation of compliance with every hot tub we install.

3. Underestimating the amount of maintenance required

The number one issue holiday home owners have with a hot tub in a business setting is not having a comprehensive understanding of their legal duties under the health and safety legislation (HSG282) which include:

  • Legislative requirements

  • Types and settings

  • Operation and maintenance

  • Testing and monitoring water quality

  • Hot tub checklist

When you purchase a hot tub from Penguin Spas Outdoor Living our staff will provide full training to all staff members on day of installation. For more information regarding hot tubs in a business setting, please read our blog by clicking here.

4. Choosing a hot tub with the wrong jets

One of the biggest mistakes we see business owners make when buying a hot tub for their holiday business is choosing a hot tub with 100 plus jets as appose to 40 because the proception has been more is better, right? Not quite… if more meant better performance then we’d see cars with multiple engines and umpteen wheels. What sets a Ferrari apart from a Ford is the engineering and innovation in every component coming together to give the best possible performance and a good quality hot tub is no different!

Poor quality hot tub imports with appealing price tags will pump their hot tubs full of jets because it’s cheap to do and a high number is much easier to sell. This will be at the neglect of insulation, energy efficiency, filtration, general build quality and many other key features. Going one step further, imagine taking an already thin sheet of acrylic and peppering it with 100s of holes… then add in the effects of hot water and chemical off gassing… you can imagine the result!

5. Not choosing a reputable hot tub retailer

The last hot tub buying mistake made by business is not buying a hot tub from an honest, reputable retailer. Poor after sales service can ruin any hot tub buying experience and have an impact on your business with lost revenue. When buying a hot tub, it’s important to consider the following;

  • Who you’re buying it from.

  • How long have they been in business?

  • What is their reputation?

  • Do they service what they sell?

Answering these sorts of questions can go a long way towards ensuring that you are not left disappointed by your after sales service.

How much will a new hot tub cost to buy?

For a relatively good quality acrylic hot tub you should expect to pay anything between £5,000 and £12,000. Whilst you can buy a domestic hot tub, the most popular hot tub for holiday parks, glamping sites and holiday lodges is the award winning ‘WhatSpa Best Buy 2021” Skye Hot Tub from Sunbeach Spas (model SB344S) 5-person energy efficient hot tub.

Each feature of the Skye Hot Tub has been carefully designed here in the UK by Sunbeach Spas in compliance with current safety guidance written by the Health and Safety Executive (HSG282) which provides constant efficiency and immediate use while ensuring utmost hygiene and guaranteeing the easiest maintenance possible resulting in an experience that becomes an asset to your business

About Penguin Spas Outdoor Living

Penguin Spas brings to the market some of the most advanced Hot Tubs and Swim Spas, with a stylish and contemporary look, they are sure to blend neatly into any home.

Since 2012, Penguin Hot Tubs and Swim Spas have been devoted in creating and supplying elaborate products which help to improve people’s health and lifestyle. Penguin Hot Tubs and Swim Spas products provide relaxation, stress relief, enhance wellbeing and support beneficial aquatic exercise.

All our products are carefully designed and manufactured, and we strive to constantly improve ourselves and the products we deliver. We embrace new technologies and understand the importance of delivering reliable and durable spas which help to improve our customers lives.

For more information on how Penguin Spas can help your business, please contact them directly on 0800 112 3886 or alternatively email

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